Mr Fox Irish Whiskey
Our characterful new brand for Mr Fox Irish Whiskey draws inspiration from the maverick, mystery and magnetism of Charles Stewart Parnell - one of Ireland’s most complex figures.
These superb whiskey releases - developed from a collaboration between renowned Whiskey connoisseur Wayne Devlin and Michelin Star Chef Anthony Smith, of Mr Fox restaurant - fuses their shared admiration of inspirational flavours, sensory experiences, creativity and story telling through taste.
Each bottle in the collection blends historical symbolism with bold modern design, revealing hidden details, coded messages and a rebellious spirit that’s as captivating as Parnell himself. An ode to an icon who never played by the rules.
Services
Strategy
Branding & Label Design
Bespoke Bottle & Stopper
Digital Design
Point of Sale & Merchandise
Illustration & Iconography
Animation
